Channel BATV-Beauty Appeal TV

I think when I was younger I would feel a little insecure when some guy got all starry-eyed when he mentioned some celeb and how hot some other girl on tv was.

One day it just dawned on me that the possibility of the reality of him ever meeting that person was nil, and how silly it was for the attraction to even register.

Of course, I’ve heard some pretty fantastical stories that involved Darryl Hannah, Lauren Bacall and another blonde from a man who had a penchant for long leggy blondes. But, when (to this day) he claimed he saw Mick Jagger in the UK at a tourist sight with no entourage, and I was there and saw the same person of which he still refers, I just laugh when he tells the stories of his chance meetings.

Anyway – I love New Beauty Magazine-it’s a bi-monthly-quarterly glossy mag that has the latest products. I love the celeb before and afters because I really think some of the befores are real because the celebs really look like they just fell out of bed, zits and all.

My bone to pick with NB is I don’t get the feeling so much that the editors are just reviewing product impartially, but for selling ads. Sometimes I question their view-they tend to be a little narrow in focus especially when it comes to skin lightening products.

Two things – if you don’t use anything at all then you’ll see results faster. If you already do a lot, any difference will take a lot longer. The second, would be everybody has their own little chemical system so products act differently. But New Beauty seems to recommend the same stuff that usually doesn’t work like licorice extract, kojic acid etc. I’m all for a gentle, more natural approach but I know to expect results on a much longer term basis(if at all).  Are they getting paid to feature those same products – supported by ad sales- or would they really back their hype up?

It’s all in the marketing anyway.

A few weeks ago I watched the series finale of Desperate Housewives, and I thought, wow-I know they are on tv and such, but they have a lot of make up on, and they all have really long hair. I love their outfits and they look great!

But then, those feelings of insecurity started up-maybe I should wear more makeup? Grow my hair longer and grow my bangs out?

Is the beauty ideal really just marketing people trying to entice you into buying one more cream, one more serum or something or other of a new whatever?

The tv show marketing people probably figured out this is how everybody wants to be? So they can sell more L’Oreal ads for hair color or wrinkle cream, or on The Good Wife where Juliana Marguiles is a spokesperson for L’Oreal and the show bumpers curiously enough use the same close up pose used in the ads.

So, fast forward to my Nordstrom’s Laura Mercier national make up application and I am asking Mark what about the makeup they use on tv shows?  He told me to the affect-if real people wore that much make up it would look really aging.

But it looks so pretty.

As I sit here in my pjs with no makeup and my hair in a post-sleep bun-I wonder,

does the ‘on’ button go on immediately, or is it just for when you walk out into the world?

k

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