You have probably noticed that cosmetic retailers are battling it out for a piece of the beauty dollar pie. Used to be Sephora had a sale twice a year and the rest of the time I’d wait to buy stuff when there was a good gwp.
Nowadays once one retailer posts a sale or promo coupon than Macy’s or Nordstrom posts a price match. They even compete with company stores!
If you want to replenish a basic like Clinique sunscreen- should you it buy for 25% off at the company store, or hunt around for a gwp with free shipping?
If you can’t tell by now I’m of the “wait until I get a deal” crowd. Sephora reduced their samples per order to two and the pickings are slim. Even if you’re rouge, you get nothing extra for the privilege of the upgraded plastic card. Just the status of being amongst the crowd of the big spenders.
Or at least perceived as such.
One day I was in line and the cashier said to the woman, “You have 20000 points…..”
I was a bit shocked.
Previous to that I thought I bought a lot – mostly skincare but still a lot.
This past holiday was different. I bought gifts and stuff for me and then said- step away from the credit card .
Nevertheless I bought MORE.
When it was all said and done I was in a drunken stupor of a makeup buying frenzy.
After recovery, I seriously had moments when walking into the cosmetic dept of any store and my eyes would glaze and I would get a buzzing in my ears.
Too soon.
I wasn’t safe from myself.
Only a few days ago when a pot called the kettle black, on the same day I dumped two eye palettes I stopped using, did I go shopping for makeup.
It was nice.
I felt calm.
I responded to salespeople, “I feel like buying today.”
I’m the type that in a nice store, I veer away from the manolo blaniks to stay in Stuart Weitzman Ville.
There’s just a price point where I refuse like a stubborn horse and avert my eyes.
Maybe I was just reacting to the pot, but I walked up to the Dior counter and bought a limited edition shadow palette.
I told myself it was to replace one of the two palettes I dumped.
The truth is-I was buying it to feel better.
Some people can face truth about themselves, and well, others just can’t, so the best thing to do is just let them look in the mirror and hope someday they will face themselves.
Now, what am I going to do with my Nordstrom note?
Save it for something I really need instead of something I just want to feel better.
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