They’re Laughing in Kentucky-Revive’

The HUGE disclaimer on this is, I absolutely love Revive’s products.

But I find it hilarious how they are marketed as a product that consumers might think is French with the spelling and pronunciation of the names like Sensitif’.

Their advertising agency in Kentucky is laughing their asses off – all the way to the bank.  After all, it’s all about the Benjamins.

I bet they sit around the office eating croissants from Costco, downed with French Vienna coffee from a can, all the while thinking up ways to elevate Revive’ products in the mind of the consumer.

Not quite at the price point of La Mer, Revive’ products sport names like Creme’ Lustre’, Volume Intensif, or Sensitif.  They have a new upper level brand called Peau, or Po, or Poh I don’t know.

Recently Nordstroms had Revive’ out for a visit. The Doc got the flu, but his #1 representative did the pitch.  With his snappy suit and UK accent, he properly applied the right air of élan’ and flourish to sampling the product.

It reminded me of a time I was in Jean-Marie Josselin’s Restaurant, A Pacific Cafe, and our waiter was going to great lengths with his French accent.  Turned out he was Jersey and an actor.

But Revive’ products really work and feel good.  I wonder if they would command their price point if they were Revive, Cream Luster, Or Volume Intensive.

Who knows?

k

Make Me Moist! New Foundation and Sunscreen Options!

My blue-eyed friend informed me he did not use sunscreen on a daily basis. What?! We live in Hawaii with the sun shining on us everyday, having a position close to the equator  – it is pretty brutal.

So, since he’s a guy, I had him try out my Clarins SFP40-my fave-it goes under makeup really well, very light, not greasy, and doesn’t feel like it has fine grains of something that some blocks have. For guys, it has a very light but pleasant fragrance.

Tooling around Nordstroms, where as usual, no one is at the counter at Clarins, Kiehls, Bobbi etc. Doesn’t matter.  I know what I want.

But I do see something new on the counter – Clarins has made their super wonderful spf40 sunscreen in tints!  They offer light, medium and dark in the same silky liquid formula. Since no one was around, I helped myself to a sample.  I’m wondering at the same time, if this is why Nordstroms leaves out their sample pots – for whatever reason, the salespeople are rarely at their stations.  I can’t ding my friend there because it was her day off.

I see the Revive’ product rep, Crystal, and ask her to help me buy the regular formula Clarins.  She highly recommended the Cleau De Peau spf50 sunscreen and gave me a sample.  I asked, you recommend this over Revive? She said yes because the Revive’ packaging is being changed because customers can’t use the entire product without taking out the pump.  Nearly half the product is wasted.  Be on the lookout for new packaging. At $95 a bottle-I’m sure we all want to use it to the last drop!

A few days prior, I was browsing to check out new stuff–at Laura Mercier I saw they had new foundation in both oil free and moisture formulas.  Moisture Supreme (pronounced suh-prem) is another dream product!  I used it over my regular regimen of Kiehl’s Power Line, Rosa Artica and Clarins spf40, and wore it for an entire day without feeling dry.  Awesome!

I had tried Laura Mercier’s tinted radiance moisturizer and decided I didn’t like to be that shimmery.  When the Revive’ guys came, I saw that the Revive’ girls were all wearing it-I could tell by the shimmery effect it has.  It reminds me of those horrible mother of pearl products brought out maybe 10 years ago that gave you a radiant look, but really if you look at it in the sun it looks weird and fakey. Sorry Laura.

I’m sitting writing this with the Clarins tinted spf40 on and it feels and looks great.  I’ll post again at how it wears during the day.  What’s more, because it’s tinted with just enough pigment you can tell if you’re getting your face covered with the sunscreen protection.

On men sunscreen.  I also checked out Facial Fuel by Kiehls – it is liquid, but it has a chalky texture and a not unpleasant, but somewhat chemical scent.  The Clinique men’s line, carried in NM but not Nordstrom, is pretty nice.  Packaged in sort of a gunmetal color, “M” line offers everything the same as the “women’s” line.  Plus they had some interesting sunscreens that were on the men’s counter.  Smelled pretty good.  I would use them.

That said, Clinique Super Defense spf25 is really great.  The other products don’t have treatment, but Super Defense is also anti-aging and moisturizing.

So, that and that said, if you’re sitting inside with a lot of windows and sunlight, make sure you use your sunscreen! Even on overcast days!

k